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Ireland

Master of Business (Marketing Stream)

Ireland

Waterford Institute of Technology

Waterford, Ireland

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About Course

Key information
Duration 		: 2 Year
Study Type 		: Full Time
Tuition fees 		: 15000 EUR / 0
Exam Intake 		: Sep - 2024
Program Taught language 		: English
Delivered 		: on campus
Conditional Scholarship 		: NA
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The MBS (Marketing Stream) is the MBS one-year taught programme aimed at preparing graduates for marketing and sales careers within organisations. Through our interactions with companies, WIT School of Business has identified a need to provide an innovative and practice-based marketing programme which will prepare graduates for roles in marketing, branding, product development, sales, market research and international sales practice.

  • The course addresses a clear need for graduates skilled in the application of specialist marketing techniques.
  • Graduates are equipped with the expertise to trade domestically and internationally, create and execute advertising campaigns, collect and analyse data relating to market opportunities, manage customer relationships, develop and execute digital marketing strategies, and participate in the viability testing and launch of new product concepts.

Entry Requirement

Applicant must have a Bachelor degree
 

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