锘� BA (Hons) in Marketing & Digital Media in Waterford Institute of Technology | Fees, Eligibility and More

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BA (Hons) in Marketing & Digital Media

Ireland

Waterford Institute of Technology

Waterford, Ireland

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About Course

Key information
Duration 		: 4 Year
Study Type 		: Full Time
Tuition fees 		: 14500 EUR / 0
Exam Accepted 		: IELTS 6/9 | TOEFL 80/120 | PTE 55/90
Exam Intake 		: Sep - 2024
Program Taught language 		: English
Delivered 		: on campus
Conditional Scholarship 		: NA
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Marketing is responsible for customer relationships and communicating with customers. Marketing involves researching customer needs, communicating customer insight into new products and services, and promoting, branding and advertising the organisation to its customers and wider public. Marketing’s interaction with a business’ customers and public has shifted into the digital media space where business communicate directly to customers using, for example, mobile phones, websites, social media, email.

  • Marketing and digital media encompasses all platforms that connect organisations to customers and, in turn, translate customer information via marketing analytics into new knowledge for the business to help it further meet customers’ needs.
  • The programme encompasses all platforms that connect organisations to customers and, in turn, translate customer information via marketing analytics into new knowledge for the business to help it further meet customers’ needs
  • Applicants study includes general marketing, business subjects, advertising & media subjects.

Entry Requirement

Applicant must have High School Passed 

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